Brands participating in the program receive recognition based on a decision by a committee of independent volunteer experts. The experts of the MagyarBrands program have created a complex indicator from the summary of all the aspects that contribute to the fact, that a brand can be said to be Hungarian and successful. The feedbacks prove that winning the award is an outstanding achievement, that is a great success for customers, consumers and companies that are justifiably proud of their work.

Based on the decision of the Expert Committee, after 2019, in 2020, Solanie Professional Cosmetics also received the prestigious award in two categories, Excellent Business Brand and Innovative Brand.